Fifteen or twenty years ago the Internet was relatively brand new, and sights, sounds, and messages from around the world bombarded those of us fortunate enough to have an Internet connection; slow as it might have been. We were like wide-eyed kids with our noses pressed to the window of a candy store. It almost…
Category: Sales Skills
How to Develop a Sound Social Marketing Strategy
A successful social marketing plan is based on building credibility. In other words, instead of directly promoting your business, you need to focus on sharing valuable information that your customers and colleagues can actually use without the prospect of a sale looming over their heads. By doing that, in time, you’ll become an authority in…
Free Dale Carnegie Smartphone Apps!
The challenge of today’s organization is a very simple one: How to Win Friends and Influence People in the Digital Age. Dale Carnegie’s solutions for business and leadership are timeless. As credible in 2013 as it was in 1943, the Carnegie common sense approach to relationships has endured for over a century reaching millions and…
9 Questions that Help Define Business Success
As leaders and managers who understand the principles and the importance of Dale Carnegie, we all want our businesses to grow across New Jersey. Every organization needs to grow and be more successful so every opportunity must be considered. Although New Jersey has had its share of natural disasters, we still are heading in the…