There’s a lot of buzz going around these days about the importance of a clear corporate brand when trying to attract consumers. Coca Cola, Nike and yes.. even Google recognize the intrinsic power of corporate branding to get a message across to the masses. A recent Forbes article illustrated the value of a well-designed branding…
Category: Communication Skills
5 Resume Tips to Help Get You Noticed
In today’s economy, finding a job is harder than ever. Hundreds of people are submitting their resumes for the same position and for the person trying to decipher which resumes make the initial cut, all of the resumes that come in may start to look the same and it gets harder to find resumes that…
On-the-Job Experience Can Tell You How to Set up a Meeting
Written by Michael Crom 12:00 AM, Jun. 20, 2011| Question: For the first time in my career, I have been promoted into a managerial role. Setting up and running a meeting is something that I have not done before. But this is now something that will be a much larger part of my job. How can I…
Death by PowerPoint
So there we were, sitting in the hotel conference room anticipating the speaker. The lights dimmed, the music slowly faded, and the speaker opened up his talk to the 40 or so of us who were there to be inspired by his message. Our expectations were high, but our energy low, since it was 7pm and most…