When ever I speak with retail managers I always tell them to keep in mind that the minimal hourly rate their employees receive will not work as a threat to drive performance. My advice is to treat them like volunteers. This means that you have to motivate them with other needs. Abraham Maslow tells us that employees need to feel a sense of belonging, and then a sense of importance. These needs can easily be addressed by a manager with just a little effort and some planning. The attached article by Darren Poke in Australia gives some great tips on how to do this:
Treat Your Staff Like Volunteers
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