Build business on 5 points of integrity

August 23, 2010
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“Excellence is the result of habitual integrity.” — Lenny Bennett

Integrity is wired into the fiber of everything we do at Dale Carnegie Training of Central & Southern New Jersey. Defined as “adherence to moral and ethical principles” or “soundess of moral character,” we believe integrity is the foundation for any successful leader or business. You can’t help but succeed when your business is founded on honesty and transparency.

This is something you need to consider in every single interaction you have. Every task you execute, every commitment you make is based on five points of integrity:

Think about what you want to accomplish. It’s important to clearly define, in your mind, what the end goal is. Do you want to improve company morale? Do you want to improve customer service? How will you ensure this happens? How will you measure success?

Write it down. The simple act of writing things down can make the goal more real and, therefore, more likely to succeed.

Tell someone else. This goes back to the whole idea of transparency. Keeping at least one other person in the loop ensures that you stay on track and are held accountable for your actions.

Take action. This seems self-explanatory, but it’s easy to get sidetracked or lose focus and forget to execute. Especially in a business setting, your customers and co-workers will expect you to make good on your promises.

Report on what happened. Follow-up is another way to practice transparency and show those around you not only what you did, but the results as well. This again illustrates accountability and helps to build the trust that is an integral part of any business relationship.

If you keep repeating these five points of integrity over and over again, you start to build trust and credibility with the people around you. People want to do business with other human beings and businesses that they can trust.

By practicing the five points of integrity and treating others with the utmost respect, you’ll no doubt find yourself strengthening the relationships you currently have and building a strong foundation for new relationships down the road.

This post is brought to you by the good folks at Dale Carnegie Training of Central & Southern New Jersey. We would love to connect with you on Facebook and Twitter @CarnegieJersey.

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